Going Agile With Crossfuse

Posted August 2nd, 2012 by Jeff Sauer

Going Agile with Crossfuse

Be Agile

Crossfuse started out as a dream, a white board manifesto and a "skunkworks" project at Three Deep.

In fact, it wasn't an official project for the first several months, and when something is unofficial, you need to do whatever you can in order to survive. That meant Erick working a lot of nights weekends and hours in order to get something to the point where we actually had something to show our internal team. 

The result: Crossfuse version 0.1 - a platform that could produce a localized experience to our clients, dedicated landing pages for customer acquisition and a ton of leads for our clients. The interface wasn't pretty, but it was more effective at generating leads than comparable software you could use off the shelf, and it was highly customized to our specialty of lead generation.

As we have matured the product, expanded our team and approach our 2.0 release of Crossfuse, we have begun to take an agile approach to developing the platform.

What is agile software development? It's an approach to development that breaks tasks into small iterations that can be accomplished in a relatively short timeframe. These timeframes are called sprints and ensure that progress is constantly being made in product development. 

We are very excited to be an agile shop, and I plan on blogging about our experiences with agile, our iterations and more on the crossfuse website.

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